Selling your job

It's a competitive job market and every employer is chasing the same pool of talented individuals. You need to sell your position and make sure it stands out from the crowd. This can be done by:

Highlighting the benefits that you offer, for example:
- Training provided
- Proximity to recreational opportunities
- Farm facilities
Carrying out a highly professional recruitment and selection campaign that demonstrates how you operate
Creating your own CV as an employer and providing your referees to potential employees

While all parties are on best behaviour at interviews, employers should be careful not to over-sell the role, as failing to come through on promises will leave staff disappointed. Broken promises is one of the most often cited reasons for staff leaving an employer.

Create your own employer CV

An employer CV provides an outline of you, the farm system and how previous employees have built their career while working for you. It should also provide referees that a potential employee can call to understand you as an employer.

The CV can be emailed or sent to potential employees prior to their interview or just given to the preferred candidates following interviews to help them make up their minds.

For more information: Fact Sheet: Recruitment and Selection  View PDF (485kb)
See how it's done:       Example: Employer CV  View PDF (54kb)

Make it easier:             Template: Employer CV  View PDF (54kb)
                                       Template: Establishing your reputation as a good employer  View PDF (608kb)