Rosie's World is the home of Rosie, New Zealand's dairy industry 'Cowbassador'. She is the young, enthusiastic face of New Zealand’s 4.9 million dairy cows.
Rosie’s engagement with children through the website, media and events, is part of DairyNZ’s education programme, which is all about connecting children with dairy farming and helping them learn where their milk comes from.
Rosie’s World is a safe, educational and fun website where children can learn all about what happens on a dairy farm, how farmers care for their land and animals, dairy nutrition and what it’s like to be a dairy farmer. There’s plenty of dairy-related fun to keep the kids busy, from arts and crafts, colouring templates and games, to videos, picture books and kid-friendly recipes.
Rosie was officially launched at the 2011 National Agricultural Fieldays at Mystery Creek where she was a huge hit with everyone from children to their grandparents!
She is a Friesian-Jersey cross who leaves her farm to discover what makes the New Zealand dairy industry one of the best in the world.
Children (and adults) are still delighted to meet Rosie at events and will flock to Rosie for hugs, high fives, photos and Rosie goody bags. Rosie regularly attends national and regional fielday events and open farm days around New Zealand.
To find out about the work DairyNZ is doing in schools, visit our in-school education page.